Now Performing in the Rocky Top Theater
167 East Wears Valley Road Suite #17 (Shops of Pigeon Forge) Pigeon Forge, TN 37863
Planet Hollywood Las Vegas Hotel and Casino
Planet Hollywood Resort and Casino is unlike any other Las Vegas Resort on the Strip. Modern, Hip, and dramatic.
Planet Hollywood Las Vegas, previously known as The Aladdin, is a casino resort on the Las Vegas Strip, in the unincorporated locale of Paradise, Nevada. Hilton Hotels operates the condo portion of the property, known as Elara. Planet Hollywood is owned by Caesars Entertainment Corp. In April 2010, Total Rewards replaced the "A-List" Player rewards card at Planet Hollywood.
Planet Hollywood has undergone many changes. Iy started off as The Tally-Ho which originally opened in 1963. In 1964, it was renamed King's Crown and failed after six months, when it was denied a gaming license. In 1966, it was purchased by Milton Prell, and the hotel got a $3 million renovation, including a new 500-seat "Baghdad Theater" showroom. Prell turned the English-themed hotel into an Arabian Nights theme, but kept the original Tudor style room wings. He added a serrated canopy and a $750,000 15-story "Aladdin's Lamp" sign.
The Aladdin celebrated the Grand Opening of their new "Theater For the Performing Arts" with singer Neil Diamond being paid $650,000 for four shows; July 2 through July 5, 1976.
In August 1979, several individuals were convicted by a Detroit Federal Jury of conspiring to allow hidden owners to exert control over the resort, and the Nevada Gaming Commission then closed the hotel.
The resort was sold to Wayne Newton and Ed Torres in 1980 for $85 million, snubbing an offer from comedian Johnny Carson. Newton sold his share to Torres 21 months later. Newton then sued NBC, who had alleged in broadcasts, that his purchase of the Aladdin was tied to the mafia. He won a $22.8 million judgement, which was overturned on appeal. In February 1984, the Aladdin went into Chapter 11 bankruptcy.
The Alladin tried again after many renovations but they eventually failed and filed for bankruptcy again. That's when it was taken over and remodeled and re-named Planet Hollywood Resort and Casino. Renovations were carried out in stages, allowing the resort to remain open throughout. Planet Hollywood Las Vegas includes an expanded casino, new restaurants, new nightclub and retail space. A redesign of the facade and pedestrian plaza was intended to correct defects that made accessing the property from the sidewalks on The Strip difficult.
The retail space formerly known as "The Desert Passage" was converted into the Hollywood-themed "Miracle Mile Shops." After the casino was renovated, it was reopened as: "Planet Hollywood Resort and Casino" on April 17, 2007. The official grand opening of was the weekend of November 16, 2007. The Planet Hollywood restaurant, however, remains at The Forum Shops at Caesars.
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